Client Spotlight: BagID

Apr 2, 2025

Introduction 

Welcome to our Client Spotlight, where we showcase the successes and achievements of our valued clients. In this edition, we explore the story of BagID, an innovative company changing the way people travel with checked luggage. We’ll highlight their journey, challenges, and how our partnership has helped elevate their brand and industry impact. 

Client Background 

BagID is a pioneering company dedicated to transforming baggage handling through digital innovation. Their product, BagID 2, is an electronic bag tag that replaces traditional paper tags, enabling seamless and hassle-free luggage check-in. Designed to work with airline and airport baggage systems, BagID’s smart solution allows passengers to check in their luggage via an app, reducing the need for manual handling and improving the overall travel experience. 

BagID helps airlines and airports reduce paper waste, streamline baggage processing, and enhance passenger satisfaction. Their innovative approach has positioned them at the forefront of the next-generation baggage experience. 

Challenges and Goals 

As a game-changer in the baggage industry, BagID needed to increase brand awareness, educate the market about electronic bag tags, and drive adoption of their technology among travellers, airlines, and airports.

Their key challenges included: 

🚀 Market Education – Raising awareness about the benefits of electronic bag tags. 

🌍 Industry Adoption – Encouraging airlines and airports to integrate BagID’s solution. 

📈 Consumer Engagement – Showcasing the convenience of BagID. 

Our Partnership 

Baggage Media partnered with BagID to amplify their brand presence, communicate their unique value proposition, and drive engagement with key aviation stakeholders. Our collaboration focused on: 

Strategic Content Creation – Developing engaging content to educate both industry professionals and consumers about the future of baggage handling. 

Digital Marketing & Social Media – Strengthening BagID’s online presence, increasing visibility and engagement.

Industry Positioning – Showcasing BagID as a leader in smart baggage solutions.

By crafting a compelling brand story and leveraging digital channels, we helped BagID reach the right audiences, spark industry conversations, and position themselves as innovators in baggage technology

Results and Impact 

Our collaboration has led to: 

📢 Increased brand awareness across the aviation and travel sectors. 

✈️Greater engagement with travellers looking for ways to make their travels more effortless.

🛄 Positioning BagID as a leader in digital baggage innovation

BagID continues to grow, helping the industry embrace a smarter, more sustainable future of baggage handling. 

Client Testimonial 

"Baggage Media has been instrumental in helping us communicate the value of digital baggage innovation. Their expertise in the aviation sector and strategic approach have elevated our brand.” Line Drabløs – Chief Marketing Officer, BagID 

Conclusion 

BagID’s success story highlights the power of digital innovation in transforming baggage handling. At Baggage Media, we are committed to helping forward-thinking brands shape the future of aviation through strategic branding, content, and engagement

If your business is looking to elevate its brand and industry impact, we’d love to help. 

Call to Action 

🚀 Ready to take your brand to new heights? Contact us today to explore how Baggage Media can support your growth. 

📩 Email us: caroline@baggagemedia.com 🌍 Visit our website: baggagemedia.com

© 2025 Baggage Media – All rights reserved.

© 2025 Baggage Media – All rights reserved.